Understanding the “new” Washington and more broadly, the new America is imperative to the success of clients whether they are large corporations, private colleges, trade associations, or another entity. While the process of Washington is similar, the nuances of change are what make a government affairs practice not only viable, but necessary. IMPACT Strategies has a laser focus on solutions orientation and knows exactly what it takes to be successful in today’s political environment. The answer is simple—human beings are the same everywhere. To influence in Los Angeles is to influence in Montgomery is to influence in the Nation’s Capital. The messenger may have to change, but the message must be consistent.